TakeAPart: Imperial Brands in Canada

Pending Litigation Against Governments

Tobacco companies use a variety of tactics to block or weaken life-saving policies designed to reduce tobacco use.

Courts around the world have overwhelmingly upheld laws grounded in the World Health Organization’s guidelines for tobacco control treaty. Governments should continue these proven, worldwide efforts to vigorously protect the public health and stop the global tobacco epidemic. Share now to oppose Imperial Brand’s attack on Canada!

How tobacco companies litigate against government regulations

Tobacco companies use a variety of tactics to block or weaken life-saving policies designed to reduce tobacco use. One of these tactics is to engage in costly and time-consuming lawsuits against governments to block the implementation of approved tobacco control policy. This means that life-saving policies are delayed from being enforced and governments – often in small countries with limited resources – are forced to divert essential public funds to defend their laws in court against cases from multi-billion dollar tobacco companies.

In Canada, Imperial Brands is suing to block Canada’s Tobacco Products Labelling Regulations, which were issued in 2011. The Regulations increase the size of mandatory pictorial health warnings to 75% of the package. The Regulations also require health information messages and toxic emissions statements to be displayed on cigarette packages.

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